Bad boys, good business?
http://data.open.ac.uk/openlearn/money-management/management/business-studies/bad-boys-good-business
is a Article , Article , Document

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Creator
Publisher The Open University
Dataset
Subject
URL
  • http://www.open.edu/openlearn/money-management/management/business-studies/bad-boys-good-business
  • bad-boys-good-business
Locator
  • http://www.open.edu/openlearn/money-management/management/business-studies/bad-boys-good-business
  • bad-boys-good-business
See also
created Wed, 26 Oct 2005 00:00:00 +0100
Published Wed, 26 Oct 2005 00:00:00 +0100
Language en-GB
Large startup-594127_1280.jpg?itok=9-D1gpd1
Small 50cent_rhs.jpg
Depiction 50cent_rhs.jpg
ID 1173
From 201607?type=ole_article
Term Business Studies
tag
  • Reebok
  • advertising
  • marketing
  • personality
  • brands
  • lifestyles
License Licensed under a Creative Commons Attribution - NonCommercial-ShareAlike 2.0 Licence - see http://creativecommons.org/licenses/by-nc-sa/2.0/uk/ - Original copyright The Open University
Type
Label Bad boys, good business?
Title Bad boys, good business?
Description
  • In 50 Cent &ndash; Money Machine, The Money Programme focused on the trend of big brands teaming up with rap and hip-hop stars to tap into the youth market. Fiona Harris explores the short and long term implications for Reebok of their banned advertisement featuring the rapper 50 Cent?<link rel="canonical" href="http://www.open.edu/openlearn/money-management/management/business-studies/bad-boys-good-business" /> Dr Fiona Harris. Fiona Harris is a lecturer in management in The Open University Business School.<br />First published on Wed, 26 Oct 2005 as <a href="http://www.open.edu/openlearn/money-management/management/business-studies/bad-boys-good-business">Bad boys, good business?</a>. To find out more visit The Open University's <a href="http://www.open.edu/openlearn/ole-home-page">Openlearn</a> website. Creative-Commons 2005
  • In 50 Cent – Money Machine, The Money Programme focused on the trend of big brands teaming up with rap and hip-hop stars to tap into the youth market. Fiona Harris explores the short and long term implications for Reebok of their banned advertisement featuring the rapper 50 Cent?
modified Thu, 16 Mar 2006 00:00:00 +0000